The Fort McMurray fire is the only one of 25 wildfires in the province that's out of control.
ATCO has a significant presence in the Fort McMurray region, including natural gas transmission and distribution, electricity transmission, distribution and generation along with workforce housing camps and modular office and building solutions.
Canadian Red Cross CEO Conrad Sauve said his agency was making CA$50 million ($38.7 million) in funds available to the relief effort now, out of CA$67 million ($51.9 million) that had been raised so far.
The Red Cross will hand out 600 Canadian dollars per adult and 300 dollars for each of their dependents. For those people who have confirmed their registration details and have online banking, electronic transfers will be sent via email.
"The whole country has opened up their hearts to us", Christian said from Ontario, where she is staying with her mother. "We'll take in your animals, we'll care for them for as long as you need us to care for them- just keep touching base with us'".
"It has been such a harrowing time", Christian said. "As we have responded to past natural disasters at home and overseas, supporting the Canadian Red Cross is an effective way to quickly help those affected".
Alberta Premier Rachel Notley didn't have an update Wednesday on when Fort McMurray residents may be able to go back.
"But at the same time, I don't want to give them a definitive timeline, have them build their hopes around that ... and then discover an infrastructure deficit that we didn't previously know about that delays things by a week or two".
Under the government's financial aid program, adult evacuees will receive $1,250 each and children under the age of 18 will get $500.
For the entire USA, the 10-year average number of acres burned in wildfires has more than doubled from about 3 million acres in the mid-1980s to 7 million acres now, according to an analysis of government data by The Associated Press.
Kate Bahen, managing director of Charity Intelligence Canada, said the decision is unprecedented and welcome, and means the Red Cross won't be sitting on the money several years later.
"We're going to see more people come out of this community to Alberta to help with the rebuilding effort, and that's going to be a stimulator, not only for that economy, but for ours as well". "In a disaster, speed matters".
The donation is also on behalf of the other individual Glacier business units, which will undertake their own awareness and fundraising efforts to help the city and its residents rebuild their community and their lives, said Bill Whitelaw, JWN president and Glacier executive vice-president.
Reports of people buying a store-load of water or food for everyone, or complete strangers offering up their fuel, their vehicles, even their homes to those who lost everything.