A Deloitte Access Economics report has found total out-of-pocket costs for women with private health insurance were higher than those without. In honor of Breast Cancer Awareness Month, the hospital will host a light breakfast.
As long as the cancer hasn't spread to other parts of the body - more than 95 per cent of women will still be alive five years after being diagnosed.
Pink Hope founder Krystal Barter said the survey of 1010 women showed personalised screening was needed for women with dense breast tissue.
The foundation's second annual McGrath Breast Health Index revealed a variety of factors could increase women's chances of getting breast cancer, including taking the contraceptive pill.
"Breast density is recognised internationally as a risk factor, and in the United States and Europe a personalised approach to screening has been embraced", Professor Rickard said.
To date, Royal Selangor has contributed more than RM65,000 to the Breast Cancer Welfare Association Malaysia (BCWA) from proceeds derived from sales of the collection.
Two thirds of women don't know that the density can obscure a lump on a standard mammogram.
After launching a campaign to educate women about breast cancer, cosmetics company Avon has discovered that a worrying number of women don't know the early signs of breast cancer.
Pink Hope is encouraging women undergoing mammograms to find out if they have dense breasts.
"We're calling on the Federal Government to better equip the healthcare community with the necessary tools, information and guidelines to ensure a more unified and consistent approach to breast density diagnosis and treatment".