"Golden Krust was a formative part of my childhood and adolescence as we lived across the street from the one in Brooklyn", @JadoreCas tweeted.
Meanwhile, customers of Golden Krust and other persons who knew of Hawthorne's work, also reacted in shock on social media.
Prior to the shooting, Hawthorne could be seen allegedly talking with two workers who left the room.
"It doesn't make any sense", he said.
Employees said they saw his auto - a Tesla 85D - parked between two lanes.
Golden Krust Caribbean Bakery & Grill operates a chain of over 100 restaurants across nine states in the Us, namely New York, New Jersey, Connecticut, Pennsylvania, Georgia, Florida, Maryland, North Carolina and MA. "He was a nice boss, a wonderful guy", Everald Woods, an employee at Golden Krust since 2003, said. "He's the kind of guy you want to work for for that long".
"Look how far he reached", Wayne Muschamb said. But the menu's backbone has always been the Jamaican patty, a flaky pastry dough filled with spicy ground beef or jerk chicken. At the time of his death, Golden Krust operated or franchised 120 locations in nine states and produced roughly 50 million patties a year. He takes care of his employees.
Hawthorne's rags-to-riches story was set in motion in 1981 when he followed several relatives to the US from Jamaica in search of opportunity.
None of the family members, friends or employees who spoke about Hawthorne over the weekend could offer any explanation for why he might have killed himself.
According to its website, Golden Krust also had the distinction of being became the first Caribbean-owned business in the U.S.to be granted a franchise license.
The Jamaican immigrant started Golden Krust with a single fast-food eatery on East Gun Hill Road in The Bronx and opened 16 more across the city before launching a franchise operation in 1996.