The TV, that comes with a 65-inch 4K OLED rollable display is expected to make its first appearance during the CES 2018 to be held at Las Vegas. This is not all, however, as it plans to add another interesting product to the mix.
In addition to just being a remarkably thin and handsome OLED set with near-perfect blacks and eye-popping hues, you can use the rollable TV in three distinct modes.
Unfortunately, both the 88-inch 8K panel and the 65-inch rollable display are still in their prototype versions.
Samsung is not the only South Korean tech giant that is launching innovative TVs this year at CES 2018.
LG still hasn't outlined the pricing or release dates for these sets, but it's safe to presume the W8 and E8 will cost a pretty penny while the SK9500 will be (relatively) affordable.
This year the technology behind it was made even thinner and more invisible, but LG Display also incorporated into a concept laptop. During the press conference, LG showed off how the new chip helps in reducing in banding in particular during particular scenes.
The rollable form factor of the new prototype device could be useful in making the television easier to store and to transport.
The C8, E8 and W8 OLED product line will also have LG's new Alpha 9 (A9) processor on board, which LG says will help them deliver clearer, more colour-accurate pictures. Samsung did not reveal the price or when it will be available exactly but it did confirm that it will ship this year. For instance, you should be able to summon Assistant on your TV and ask it to switch on LG's air purifier or adjust the temperature of the AC. The tablet can be used to control other smart appliances.
The flagship TV in LG's 2018 lineup is the W8 "wallpaper" OLED TV, which has all the bells and whistles. The washing machine also knows, for example, when you go to the gym and will set itself for cleaning your exercise gear when you get back.
If you've dreamed of rolling up your television and stuffing it into your backpack, LG is moving rollable OLED displays even closer to your dreams.