Microsoft's Bing joins Internet giants in banning cryptocurrency ads

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Bing Prohibits Cryptocurrency Advertising

Bing, the search engine powered by Microsoft, has announced a ban on all advertisements related to cryptocurrencies from July 18 onwards.

The Ads policies of Microsoft's Bing have already ban cryptocurrencies that are aimed at facilitating illegal purposes. Bing is the latest to join the list of search engine and social media platforms, which have banned cryptocurrencies related advertisements. Bing recently updated their Ads policy on May 14th in a blog post banning all Cryptocurrency ads.

"Because cryptocurrency and related products are not regulated, we have found them to present a possible elevated risk to our users with the potential for bad actors to participate in predatory behaviours, or otherwise scam consumers", wrote Melissa Alsoszatai-Petheo, advertiser policy manager at Microsoft. "We are always evaluating our policies to ensure a safe and engaging experience for our Bing users and the digital advertising ecosystem".

Cryptocurrency advertising has undoubtedly seen better days than those in the first quarter of 2018. "This decision will be implemented globally in June with our enforcement rolling out in late June and early July". A similar ban was introduced by Facebook on its social media platform earlier this year.

In an announcement on Bing's website, cryptocurrency adverts and any other related programs will be banned from their platform worldwide. Though the companies have banned ads, CEO of both Facebook and Twitter embrace Crypto. In January, Facebook announced a ban on all advertising that promoted digital currencies, including initial coin offerings. Company product management director Rob Leathern later commented, "We want people to continue to discover and learn about new products and services through Facebook ads without fear of scams or deception".

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