But the Fire TV Cube's standout feature might be its support for set-top cable boxes. Plus, for a limited time, customers can pre-order Fire TV Cube and the recently announced Amazon Cloud Cam together for $199.98. Amazon's previous Fire TV flagship, the Fire TV with 4K Ultra HD and Alexa Voice Remote retails for $69.99, while the Fire TV Stick with Alexa Voice Remote is just $39.99.
It all sounds rather ambitious, but at launch (which is due for June 21st in the U.S. with a United Kingdom release yet to be announced) the functionality will be more limited, restricting Alexa to more modest controls like volume and input selection.
Say your TV is off (the Cube is still on, sitting silently until called upon, like an Echo).
Continuing its quest to eliminate the mundane tasks of life, you can now tell Amazon's voice assistant Alexa to change the channel without a remote.
Not only is this an Alexa-powered streaming box for your TV, but it is also able to control other connected devices like a universal remote. It can turn on the television automatically over HDMI-CEC and then automatically navigate itself to the particular content, even if it is within a non-Amazon app, such as Netflix or Hulu, as long as the app integrates with Alexa. That will allow you to use voice to control your soundbar and cable box too for a complete entertainment experience.
This means you can ask Alexa to find sci-fi movies, play movie trailers or show more results. And as part of a special promotion, Prime members can receive a $30 discount on pre-orders placed on June 7 and 8, bringing the price down to just $90.
The Fire TV Cube is now available for pre-order in the USA for $119.99 and ships with an IR extender cable and Ethernet adapter starting June 21.