Domino’s Paving for Pizza: Why Is Chain Filling Potholes Across America?

Domino’s Paving for Pizza: Why Is Chain Filling Potholes Across America?

Domino’s Paving for Pizza: Why Is Chain Filling Potholes Across America?

"We don't want to lose any great-tasting pizza to a pothole, ruining a wonderful meal", said Russell Weiner, president of Domino's USA. Those cities are Bartonville, Texas; Milford, Delaware; Athens, Georgia and Burbank, California.

Domino's is on a mission to save your pizza.

Customers can go to the site and nominate their town. "We know that feeling is heightened when you're bringing home a carryout order from your local Domino's store", he said. "We don't want to lose any great-tasting pizza to a pothole, ruining a wonderful meal", said Russell Weiner, president of Domino's U.S., via a press release. "We appreciated the extra Paving for Pizza funds to stretch our street fix budget as we addressed more potholes than usual", the city manager told Domino's. If your town is picked, it will receive funds to help fix roads, so pizzas can make it home safely - and let's be real here, in your stomach, which is the ultimate goal. It brands the fixed potholes with a Domino's logo and the tagline "Oh yes we did".

The pizza chain announced on Monday that it will save pizzas "one pothole at a time" by filling potholes in towns nominated by customers.

Domino's has even included a road condition meter on its website to show how pizzas are affected by mild, moderate, critical and catastrophic road conditions. In Milford, DE, a four-man road-crew filled 40 potholes over the course of a day's work.

A "third-party organization" will vet ZIP codes based on their popularity and the municipalities' receptiveness to the program, she said.

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