FIFA Ask Broadcasters To Reduce Shots Of Attractive Female Fans

Croatia fans at the World Cup

FIFA Ask Broadcasters To Reduce Shots Of Attractive Female Fans

Football's governing body FIFA has instructed television broadcasters to stop focusing on "hot women" fans attending 2018 World Cup matches in an effort to tackle sexism.

Speaking before England's semi-final loss to Croatia, FIFA diversity boss Federico Addiechi called out the unacceptable behaviour.

We've done it with individual broadcasters.

Sexism has caused problems, according to Piara Powar, executive director of anti-discrimination group Fare Network, which has been helping Federation Internationale de Football Association monitor behaviour at and around World Cup matches.

Russian women being accosted in the streets by male fans has also been an issue at the World Cup, as has female reporters being harassed while working.

"The only thing we have really flagged up which has been significant has been the level of sexism which has been encountered by some women, often Russian women who have been confronted by fans", he said.

Still, FIFA did impose fines during the tournament on soccer federations including Serbia, Russia and Poland for racist, nationalist and offensive banners displayed by fans at games.

Nestor Pitana of Argentina will referee the World Cup final between France and Croatia, FIFA announced on Thursday (Jul 12).

How exactly you can police such a vague policy remains to be seen, but the news probably means we'll be seeing a lot more old fat men in our crowd reaction shots.

The research sampled more than 100 pictures from mainstream media reports and found the most popular stories and images about women focused on young and slender fans in the stands, The Conversation reported.

France will take part in the World Cup final. Photo agency Getty Images recently came under fire after it published a photo gallery of "the hottest fans at the World Cup".

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