Android founder's next phone company goes bust

Andy Rubin's Essential And 'Project Gem' Have Officially Been Shut Down

Android founder's next phone company goes bust

Four months ago Essential surprised us, and the world, with a brand-new device codenamed GEM.

On Wednesday, his company posted a vague blog post that said Essential has "no clear path" to deliver its next planned product.

"Our vision was to invent a mobile computing paradigm that more seamlessly integrated with people's lifestyle needs", the company said in a statement. Another device dubbed Project GEM was in the works, one with a freaky form factor that looked like nothing else on the market, but Essential says it has "no clear path to deliver it to customers". "Given this, we have made the hard decision to cease operations and shutdown Essential". However, in 2017 and 2018, he found himself embroiled in controversy over his 2014 resignation from Google. The company had big plans to shake up the smartphone market, but a series of roadblocks, which included reports of Rubin's alleged sexual misconduct while at Google, derailed those plans. But his attempts to make a comeback appear to have lost steam, despite Essential raising $330 million in venture capital funding, according to Crunchbase. In October, they announced Project GEM which was a weird concept phone that looked like a remote with a screen. Today's blog post from Essential contains several videos, showing off the Project Gem smartphone.

Andy Rubin's Essential launched its first phone in 2017, and it turns out that will be its only phone. Your PH-1 will continue to work but we will not be providing any additional updates or customer support.

Essential's cross-platform email software, Newton Mail, will be discontinued in April.

However, we have been waiting for a new phone from the company for a long time now.

If you are keen on smartphone tinkering, Essential will be posting a pre-build of its vendor image as well as anything else needed to hack the Essential Phone to GitHub.

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