"After hearing from multiple campaigns, we agree that there's a place for branded content in political discussion on our platforms", Facebook told The Associated Press.
Bloomberg has reportedly established a relationship with Meme 2020, a firm with connections to Jerry Media, the company built on a foundation of shameless thievery that successfully managed to minimize the role it played in the disaster that was Fyre Festival in the Netflix documentary about the debacle that it helped produce.
Earlier this week, it was revealed that Mr Bloomberg had been paying influencers to post memes about him on Instagram.
Its policy change comes days after presidential candidate Mike Bloomberg exploited a loophole to run humorous messages promoting his campaign on the accounts of popular Instagram personalities followed by millions of younger people.
Politicians still won't be required to disclose how much it paid the influencers to run the posts. Several used the disclaimer: "And yes this is really #sponsored by @mikebloomberg".
"I'm going to disagree with you as someone who covered him in his 2001 campaign and for many years after, Tim".
The Bloomberg campaign declined to say how much it paid for the sponsored posts, or if it had more of them in the works.
Bloomberg's campaign acknowledged the arrangement on Thursday.
Mount Rainier, Maryland, Mayor Malinda Miles and Birmingham, Alabama, Mayor William Bell are the two other mayors that bring Bloomberg's mayoral endorsements to 111, according to the campaign. "We're trying to break the mold in how the Democratic Party works with marketing, communication and advertising, and do it in a way that's extremely internet and social native".
Trump is now trying to stir up the Democratic race by driving up Bloomberg's negatives, particularly if he qualifies for the next primary debate in Las Vegas on February 19.
The social media strategy is part of Bloomberg's plan to try to hijack the Democratic primary by flooding media with ads.
According to an average of polls published by RealClearPolitics, Bloomberg is in third nationally. Aside from fellow billionaire Tom Steyer, no other candidate has spent more than $37 million on ads.
The paid memes quickly became a point of mockery on social media.
Michael Bloomberg apologized for the first time on the campaign trail Thursday for the New York Police Department's "stop and frisk" policing tactic, which he repeatedly defended while serving as mayor of New York.
Among the Instagram content creators recruited by Bloomberg are fuckjerry, grapejuiceboys and tank.sinatra, each of which has millions of followers.
"They asked me to do it, I said no", he wrote. I have the record & the resources to defeat you.