Prior to the postponement, Black Friday discount shopping sales this year were supposed to run from 27 to 29 November.
"Today we have chose to delay the date of Black Friday if this can help shopkeepers reopen before December 1", said Frederic Duval, the head of Amazon France, during an interview with French media.
Black Friday is nearly here, but you can still catch early sales on Amazon.
The nationwide lockdown due to the coronavirus pandemic is expected to last until 1 December.
FILE - The logo of Amazon is seen at the company logistics center in Lauwin-Planque, northern France, March 19, 2020.
"In addition, a group of 120 union leaders, NGOs, business owners and lawmakers signed a letter on November 16 calling for a special tax to be levied on Amazon and other retailers for "[profiting] from the crisis".
FILE- The logo of Amazon is seen at the company logistics center in Lauwin-Planque northern France
The U.S. retail giant has seen sales soar globally as restrictions to prevent the spread of the coronavirus sent consumers online, making it hard for some bricks-and-mortar shops to compete.
Alma Higelin, a shop worker in a fabric store in Paris, told Reuters it was unfair that Amazon could sell products that were considered "unessential" when her shop was not allowed to do the same. "It's not fair on other shops", she said.
"A lot of people use our name to get noticed, but Amazon makes up only 1% of retail in France", Duval said, when asked on France Info radio on Friday how to explain negative sentiment against his company.
In the meantime, now that you're here, these are the best JBL Black Friday/Cyber Monday deals the company sent to us. It was mainly launched by Amazon, which started promoting major sales in a steady move with those in the United States.
Surprisingly to many, Auchan and Carrefour, the main supermarket chains in the country, accepted the offer.