Nearly a month after it was first announced, former President Donald Trump has shuttered a section on his website that he used to post statements after being banned from major social media platforms like Twitter and Facebook, Trump senior aide Jason Miller confirmed to ABC News.
Trump's supporters also were not racing to share the site on social media.
"President Trump's website is a great resource to find his latest statements and highlights from his first term in office, but this is not a new social media platform", he demurred. But even though Trump's blogging rate actually increased in recent days, including 10 new posts last Tuesday, his blog never got anywhere near his first day's interest level, averaging about 4,000 interactions a day, BuzzSumo data show.
"It was just auxiliary to the broader efforts we have and are working on", Mr Miller said in an email to Reuters. NBC reported that in the week after Trump launched his blog, it drew a little more than 212,000 engagements, compared to the hundreds of thousands of likes and retweets a single tweet from the former president sometimes accrued. However, sources told the New York Post that the account was not set up by anyone close to Trump or Trump himself.
"This is meant to be a temporary way of getting my thoughts and ideas out to the public without the Fake News spin, but the website is not a 'platform, '" according to Trump's statement.
Later, Miller responded to a question on Twitter about whether the blog was a "precursor" to Trump joining another social media platform.
"It is merely a way of communicating until I decide on what the future will be for the choice or establishment of a platform". Their decisions came after he urged his supporters to "fight like hell" to confront lawmakers at the U.S. Capitol on January 6 as they were certifying the Electoral College outcome.